Market Research & Planning for Profitable Results

Ask us some questionsBook a Strategy Session

Let vision guide your research

Allow facts to inform your plan

American author Mark Twain famously quipped that “What gets us into trouble is not what we don’t know. It’s what we know for sure that just ain’t so.” And so it is with many businesses. Life-changing decisions are regularly made without the benefit of even cursory research or any sure knowledge of the facts to back up the assumptions made.

When plans are made and implemented without the benefit of facts, you’re flying blind, even if it doesn’t feel that way. It’s like creating a flight plan and guessing how much fuel you’ll need or what kind of weather you might encounter on your way to your destination. You run the risk of crashing and burning because you failed to gather the relevant facts and plan accordingly, prior to take-off.

Why speculate when you can know?

You want the feeling of control that comes with knowing that you have a predictable way of achieving your business goals. You want to know that every dollar invested in marketing produces a demonstrable return on investment and you want to know how to improve that ROI over time. Proper research and planning illuminates the road to achievement.

 

Step 1: Discover the truth

You can’t move toward where you want to go if you don’t know where you presently are. The starting point of all great plans is knowing the facts. That journey should commence with a complete audit of what you’re doing right now and reviewing where you currently stand. We can conduct a complete marketing audit and provide a detailed report on our findings.

Step 2: Develop your plan

Sun Tzu said that “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” With so many tactical options available, chances are you’ll need help just to shut down the noise and work through a strategy that works for your business, before selecting your tactics. Done for you or done with you, we can develop a marketing plan that drives your business forward.

Take the next step

Scroll down if you want to ask us some questions, schedule a Free Strategy Session or take a look at some of our fixed price service packages. Scroll to the top and click on Services if you’d like to see what else we can do for you.

I WANT TO SEE YOUR SERVICE PACKAGES

We offer a range of fixed price service packages, with pay-by-the-month options to suit most budgets.
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I WANT TO ASK SOME SPECIFIC QUESTIONS

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I'M READY TO BOOK A STRATEGY SESSION

Book a free strategy session (up to 60 minutes duration) valued at $489 and make up your own mind about us.

WHAT HELP DO YOU NEED?

Sometimes it’s hard to figure out what type of help you need. You know that you have a problem but can’t quite put your finger on it. Why not book a Free Strategy Session and we’ll help you to work it out? Whether we do business or not you’ll walk away with actionable insights that you can implement right away.

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I NEED HELP WITH THE BASICS

For businesses that are just getting started on their digital marketing journey.

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I NEED HELP TO PROGRESS

For businesses with some or all of the basics in place that need help to improve their performance.

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I NEED HELP TO TRANSFORM

For more mature businesses with an active stakeholder mandate to transform their marketing.

MARKETING MADE EASY

Packages provide the comfort of a fixed price with the guarantee of a promised outcome. Choose standalone services or combine website design, GMB optimisation, SEO, blogging, social media and other services into a single package. We make marketing easy!